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Home > Archives for geosocial

geosocial

Aligning Content Online and Offline

By Georgy Cohen on July 6, 2011

Bowling balls lined up in a row

Traditionally, we have viewed offline and online experiences as two separate things — complementary, perhaps, but separate. Today, the distinctions between physical and digital are dissolving — campus events are experienced both from the audience and via the hashtag — revealing themselves to be two sides of the same experience. This begs the tough question: Are we aligned? … [Read more...] about Aligning Content Online and Offline

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