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Home > Archives for workflow

workflow

Power to the Humans: HighEdWeb 2014

By Georgy Cohen on October 27, 2014

HighEdWeb 2014

The dream of higher ed is alive in Portland. That’s what we learned at the 2014 HighEdWeb conference, which made its first stop in the Pacific Northwest. As always, the conference was a great opportunity to learn, reflect, connect, and refresh our perspective for the challenges waiting back at home. A theme that pervaded many of the sessions at HighEdWeb was the idea of … [Read more...] about Power to the Humans: HighEdWeb 2014

The Case for a Web Editor-in-Chief

By Rick Allen on February 26, 2013

Compass

Web content workflow and governance include many moving parts. In order to keep the wheels turning, roles and responsibilities must be defined to make sure that all work gets done and that content contributors have clear expectations about their own and others’ responsibilities. As described in Content Strategy for the Web, 2nd Edition by Kristina Halvorson and Melissa … [Read more...] about The Case for a Web Editor-in-Chief

Guidelines for Effective Editorial Calendars

By Georgy Cohen on February 19, 2013

LEGO calendar

Whether we’re planning content for a homepage, a blog, a news site, a Twitter account or some other destination, an editorial calendar is an essential tool for making sense of the who, what, when, where, why and how of our content: Who is responsible for creating this? What content type are we publishing? When will we publish this content? Where will we … [Read more...] about Guidelines for Effective Editorial Calendars

Content Worksheets for Editorial Workflow

By Rick Allen on February 13, 2013

Folder bin

For web professionals in higher ed, keeping content up to date is an uphill battle. Regardless of the size of your institution, as a content professional you still have to deal with numerous subject matter experts, content contributors, editors, approvers, and publishers. Content has a shelf life, and without processes for maintaining it, it can quickly become ROT. Editorial … [Read more...] about Content Worksheets for Editorial Workflow

‘Snow Fall’ and Storytelling in Higher Ed

By Georgy Cohen on January 8, 2013

Snow Fall

On Dec. 20, The New York Times wowed readers and industry peers alike with the publication of an interactive feature called “Snow Fall,” which told the story of a fatal avalanche in Washington’s Cascade Mountains this past February. It was not your ordinary multimedia feature. It brought words, pictures, video and interactive graphics together in a whole new way that had many … [Read more...] about ‘Snow Fall’ and Storytelling in Higher Ed

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