{"id":2979,"date":"2012-05-04T06:17:18","date_gmt":"2012-05-04T10:17:18","guid":{"rendered":"https:\/\/meetcontent.com\/?p=2979"},"modified":"2017-04-20T00:17:11","modified_gmt":"2017-04-20T04:17:11","slug":"update-your-style-guide-to-keep-it-useful","status":"publish","type":"post","link":"https:\/\/meetcontent.com\/blog\/update-your-style-guide-to-keep-it-useful\/","title":{"rendered":"Update Your Style Guide to Keep It Useful"},"content":{"rendered":"<p>Are you ready to get pumped about editorial style guide updates?!! (Would it help if I added a third exclamation point?)<\/p>\n<p>If you have a hard time keeping your editorial style guides current, you&#8217;re not alone. Even the best of us need to work at keeping our style guides updated and useful. Angie Halama of Brain Traffic shares a great style guide pep talk to raise our spirits (or &quot;spirts&quot; if your editorial oversight is lacking).<\/p>\n<div class=\"bqwrap\">\n<blockquote><p>A useful style guide is an updated style guide. And, organizations need useful style guides. So, here, especially for you (and a little bit for me), is a pep talk about keeping your style guide in tip-top shape.<\/p><\/blockquote>\n<\/div>\n<p><cite><strong>Source:<\/strong> <a href=\"http:\/\/blog.braintraffic.com\/2012\/04\/style-guide-pep-talk-rah-rah-rah\/\" rel=\"nofollow\">Style Guide Pep Talk: Rah! Rah! Rah!<\/a>, by Angie Halama, Brain Traffic, April 5, 2012<\/cite><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you ready to get pumped about editorial style guide updates?!! (Would it help if I added a third exclamation point?) If you have a hard time keeping your editorial style guides current, you&#8217;re not alone. Even the best of us need to work at keeping our style guides updated and useful. Angie Halama of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[127,17],"tags":[18,22],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Update Your Style Guide to Keep It Useful | Meet Content<\/title>\n<meta name=\"description\" content=\"Editorial style guides need to be regularly updated to stay useful. Angie Halama of Brain Traffic gives us a pep talk to stay the course.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/meetcontent.com\/blog\/update-your-style-guide-to-keep-it-useful\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rick Allen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/meetcontent.com\/blog\/update-your-style-guide-to-keep-it-useful\/\",\"url\":\"https:\/\/meetcontent.com\/blog\/update-your-style-guide-to-keep-it-useful\/\",\"name\":\"Update Your Style Guide to Keep It Useful | Meet Content\",\"isPartOf\":{\"@id\":\"https:\/\/meetcontent.com\/#website\"},\"datePublished\":\"2012-05-04T10:17:18+00:00\",\"dateModified\":\"2017-04-20T04:17:11+00:00\",\"author\":{\"@id\":\"https:\/\/meetcontent.com\/#\/schema\/person\/d3e40b514e15560916ba3b6fb2518aa1\"},\"description\":\"Editorial style guides need to be regularly updated to stay useful. Angie Halama of Brain Traffic gives us a pep talk to stay the course.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/meetcontent.com\/blog\/update-your-style-guide-to-keep-it-useful\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/meetcontent.com\/#website\",\"url\":\"https:\/\/meetcontent.com\/\",\"name\":\"Meet Content\",\"description\":\"Empowering higher education to create and sustain web content that works\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/meetcontent.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/meetcontent.com\/#\/schema\/person\/d3e40b514e15560916ba3b6fb2518aa1\",\"name\":\"Rick Allen\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/meetcontent.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/be76a4374dcc6803c24130f023afb15b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/be76a4374dcc6803c24130f023afb15b?s=96&d=mm&r=g\",\"caption\":\"Rick Allen\"},\"description\":\"Rick Allen has worked on the web in higher ed his entire career helping shape communications and content strategy. As principal of ePublish Media, Inc., a content strategy consultancy in Boston, Mass., Rick partners with organizations big and small to drive and sustain bold goals.\",\"sameAs\":[\"https:\/\/meetcontent.com\/\"],\"url\":\"https:\/\/meetcontent.com\/blog\/author\/rallen\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Update Your Style Guide to Keep It Useful | Meet Content","description":"Editorial style guides need to be regularly updated to stay useful. Angie Halama of Brain Traffic gives us a pep talk to stay the course.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/meetcontent.com\/blog\/update-your-style-guide-to-keep-it-useful\/","twitter_misc":{"Written by":"Rick Allen","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/meetcontent.com\/blog\/update-your-style-guide-to-keep-it-useful\/","url":"https:\/\/meetcontent.com\/blog\/update-your-style-guide-to-keep-it-useful\/","name":"Update Your Style Guide to Keep It Useful | Meet Content","isPartOf":{"@id":"https:\/\/meetcontent.com\/#website"},"datePublished":"2012-05-04T10:17:18+00:00","dateModified":"2017-04-20T04:17:11+00:00","author":{"@id":"https:\/\/meetcontent.com\/#\/schema\/person\/d3e40b514e15560916ba3b6fb2518aa1"},"description":"Editorial style guides need to be regularly updated to stay useful. Angie Halama of Brain Traffic gives us a pep talk to stay the course.","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/meetcontent.com\/blog\/update-your-style-guide-to-keep-it-useful\/"]}]},{"@type":"WebSite","@id":"https:\/\/meetcontent.com\/#website","url":"https:\/\/meetcontent.com\/","name":"Meet Content","description":"Empowering higher education to create and sustain web content that works","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/meetcontent.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/meetcontent.com\/#\/schema\/person\/d3e40b514e15560916ba3b6fb2518aa1","name":"Rick Allen","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/meetcontent.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/be76a4374dcc6803c24130f023afb15b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/be76a4374dcc6803c24130f023afb15b?s=96&d=mm&r=g","caption":"Rick Allen"},"description":"Rick Allen has worked on the web in higher ed his entire career helping shape communications and content strategy. As principal of ePublish Media, Inc., a content strategy consultancy in Boston, Mass., Rick partners with organizations big and small to drive and sustain bold goals.","sameAs":["https:\/\/meetcontent.com\/"],"url":"https:\/\/meetcontent.com\/blog\/author\/rallen\/"}]}},"_links":{"self":[{"href":"https:\/\/meetcontent.com\/wp-json\/wp\/v2\/posts\/2979"}],"collection":[{"href":"https:\/\/meetcontent.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/meetcontent.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/meetcontent.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/meetcontent.com\/wp-json\/wp\/v2\/comments?post=2979"}],"version-history":[{"count":0,"href":"https:\/\/meetcontent.com\/wp-json\/wp\/v2\/posts\/2979\/revisions"}],"wp:attachment":[{"href":"https:\/\/meetcontent.com\/wp-json\/wp\/v2\/media?parent=2979"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/meetcontent.com\/wp-json\/wp\/v2\/categories?post=2979"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/meetcontent.com\/wp-json\/wp\/v2\/tags?post=2979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}