Seeing is Believing

“Show, don’t tell” is a tried and true adage for storytelling. But as UK video journalist Adam Westbrook points out, many stories that purport to be visual “[let] the words lead the way, dragging pictures along behind them.” Westbrook challenges us to explore truly visual storytelling, where words are not required to understand the message being conveyed. He offers us some tips on how to accomplish this.

There are a huge number of tools we can use as visual storytellers to convey messages with images alone: from the type of shot we use, the editing style, whether we go handheld, use a steadicam or sticks, transitions, repeated motifs and all sorts.

Source: Are you really a visual storyteller? by Adam Westbrook, May 9, 2011

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About Georgy Cohen

Georgy Cohen is associate creative director, content strategy, at OHO Interactive in Cambridge, Mass.. Prior to OHO, she worked with a range of higher ed institutions, including stints at Tufts University and Suffolk University and as an independent consultant, on content strategy and digital communication initiatives. Keep going »

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