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A Multidisciplinary Mindset

By Rick Allen on May 13, 2011

This week, Georgy and I attended Confab 2011: The Content Strategy Conference. For content-lovers like us, it was heaven. Two days, four tracks, all content. However, it wasn’t just the shared ideas that made it great — it was the many unique perspectives challenging the way that we work and think about content strategy.

One of the themes of the conference was working relationships between web professionals (a topic we recently raised). We can’t talk about content strategy as a stand-alone practice. In her entertaining presentation, Love Thy Geek: Working In And Amongst Web Teams, Relly Annett-Baker called the future of the web multidisciplinary.

Only when content, design and development come together can we do great work. "We are all creative problem solvers," says Annett-Baker.

Love Thy Geek: Working In And Amongst Web Teams

View more presentations from RellyAB

Source: Love Thy Geek: Working In And Amongst Web Teams by Relly Annett-Baker, May 10, 2011

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About Rick Allen

Rick Allen has worked on the web in higher ed his entire career helping shape communications and content strategy. As principal of ePublish Media, Inc., a content strategy consultancy in Boston, Mass., Rick partners with organizations big and small to drive and sustain bold goals.

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Rick Allen

Meet Content Owner and Co-Founder. Likes em dashes and strong coffee.

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